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- Why New Year gifting matters for teams
- New Year gift ideas for the marketing team
- New Year gift ideas for the engineering team
- New Year gift ideas for the design team
- New Year gift ideas for the product team
- New Year gift ideas for the customer success team
- New Year gift ideas for HR & people teams
- Empuls-powered gifting: Making New Year gifting easy and scalable
- How to launch a New Year gifting campaign with Empuls
- Abschließende Gedanken
A new year offers a fresh start — a time for reflection, renewed goals, and shared optimism. It’s also the perfect moment for organizations to recognize the people who drive the business forward: your teams.
Thoughtful New Year gifting goes beyond just ticking a box. It communicates appreciation, energizes teams, strengthens bonds, and aligns everyone toward a shared vision for the months ahead. It’s also an opportunity to reflect your workplace culture and core values through personalized and meaningful gestures.
But here’s the challenge: How do you pick gifts that feel intentional for every department — from marketing to HR, product to customer success — without drowning in manual logistics?
That’s where Empuls steps in. With powerful automation, global gifting capabilities, and an expansive catalog of 10 M+ options, Empuls helps you turn New Year gifting into a delightful, scalable, and impactful experience.
Let’s explore various curated gift ideas for every team, with expert insights and Empuls-powered tips sprinkled throughout.
Why New Year gifting matters for teams
New Year gifting isn’t just a kind gesture — it’s a strategic move that sets the tone for the year ahead. It fosters a sense of belonging, boosts morale, and strengthens your organizational culture.
1. Reinforces appreciation from day one
Starting the year with thoughtful gifts shows that your organization doesn’t wait for milestones to recognize people. It says: “We see you, we value you, and we’re excited for what we’ll achieve together this year.”
2. Brings remote and hybrid teams closer
Shared rituals like New Year gifting offer a much-needed human connection in distributed work environments. Whether a digital reward or a physical gift delivered to their doorstep, it bridges the emotional distance.
3. Drives motivation and team alignment
By tying New Year gifts to performance, values, or culture-building goals, you recognize past efforts and inspire future contributions. It's a subtle yet effective way to align employees with company priorities.
4. Reflects your unique culture
From fun, branded swag to wellness-focused experiences, the type of gifts you choose says a lot about your organization's values. Personalized, relevant gifting reinforces your internal brand and values.
5. Simplifies recognition with the right tools
With Empuls, you can automate the entire New Year gifting campaign — schedule gifts, manage budgets, personalize experiences, and track impact — all from a single platform. Em, Empuls’ AI assistant, ensures no milestone or teammate is left out.
New Year gift ideas for the marketing team
Your marketing team is the voice and face of your brand. They juggle content calendars, campaign metrics, and a constant need to innovate. The right gifts should inspire creativity, help them recharge, and equip them for another year of storytelling brilliance.
1. Customized marketing playbook journal
Give your marketers a premium notebook with personalized branding and space to jot down campaign ideas, customer journeys, and brainstorm sessions. Include motivational quotes or even team achievements from the past year to inspire the next big idea.
2. Coffee and snack box subscription
Fuel their energy with a curated box of artisanal coffee blends, teas, and healthy snacks delivered monthly. It's perfect for those high-pressure campaign days or late-night brainstorming sessions — a tangible reminder that their hustle is appreciated.
3. Access to upskilling courses or tool subscriptions
Offer licenses to marketing tools like Grammarly, BuzzSumo, or training platforms like HubSpot Academy and CXL. These support professional development and show you're invested in their growth as marketers.
4. Portable whiteboard or brainstorming kit
Help visual thinkers lay out their ideas with a foldable whiteboard, magnetic task cards, or dry-erase planning kits. Perfect for mapping funnels, content calendars, and ad variations during sprint meetings or remote huddles.
5. Desk toys and stress-relief gadgets
A fun break can spark fresh ideas. Send creative gadgets like fidget cubes, magnetic sand timers, or quirky desktop games to help your team reset between intense strategy sessions.
New Year gift ideas for the engineering team
Engineers are logical problem-solvers who work long hours debugging code, shipping features, and building scalable systems. Their ideal gifts blend practicality with brain-stimulating fun, enhancing their flow and giving them tech-driven joy.
1. Noise-canceling headphones
Support their deep work with a set of premium noise-canceling headphones. Perfect for tuning out distractions during critical coding sprints, especially in shared workspaces or while working remotely.
2. Ergonomic laptop stands or work chairs
Comfort equals productivity. An adjustable laptop stand or a supportive office chair helps engineers maintain posture during long hours at their desks, reducing fatigue and back strain.
3. DIY gadget kits (Raspberry Pi or Arduino)
Let their inner tinkerer run wild. These kits offer endless possibilities — from building home automation systems to creating fun weekend projects. A great way to combine creativity with problem-solving outside work.
4. Tech-themed puzzles and logic games
Gift them mechanical puzzles, escape-room-in-a-box kits, or apps like Brilliant and Elevate to keep their minds sharp and entertained. Great for breaks or post-work wind-downs.
5. Developer swag with witty code references
Celebrate their geek pride with custom hoodies, tees, or mugs featuring programming jokes, GitHub stats, or personalized badges like “Debugger-in-Chief.” Pair it with a handwritten note for that extra appreciation.
New Year gift ideas for the design team
Designers blend logic with imagination. Whether working on user interfaces, brand visuals, or product experiences, they pour their aesthetic sensibility into every pixel. New Year gifts for designers should help them explore, relax, and stay inspired creatively.
1. Pantone-themed mugs or merchandise
Celebrate their love for color with Pantone mugs, calendars, or tote bags. These are iconic, functional, and immediately resonate with their visual instincts — a perfect addition to their desk or morning coffee ritual.
2. Digital stylus or graphic tablet accessories
Upgrade their design toolkit with a high-precision stylus, tablet case, or screen protector for their Wacom, iPad, or drawing tablet. It shows you understand their workflow and support their craft.
3. Access to design learning platforms or creative apps
Gifting annual passes to Skillshare, Domestika, or Adobe Creative Cloud ensures your designers stay at the top of their game. These subscriptions fuel continuous learning and spark fresh ideas throughout the year.
4. Desk mood lighting or LED ambiance lamps
Help them create the perfect workspace vibe. Adjustable lighting enhances both mood and creativity, and can double as a stylish backdrop for Zoom calls or late-night design sprints.
5. Sketchbooks and tactile tools for analog inspiration
Even in a digital world, many designers love to sketch by hand. High-quality sketchbooks, fineliners, or marker sets offer a welcome break from screens and can reignite spontaneous ideation.
New Year gift ideas for the product team
Product teams live at the intersection of users, technology, and business goals. They thrive on structure, roadmaps, and clear thinking. Gifting them tools to organize, strategize, and recharge helps them keep the ship sailing smoothly into the new year.
1. Kindle loaded with product management books
A Kindle is a productivity companion that gives access to the world’s best PM wisdom. Preload it with titles like Inspired, The Lean Product Playbook, or Hooked to help them kickstart the year with insight.
2. Premium leather folios or meeting planners
Organized and elegant, a leather-bound planner or folio is perfect for roadmap sessions, user interviews, and daily standups. Add personalization with their name or role for a professional touch.
3. Digital brainstorming kits or mind-mapping tools
Gift subscriptions to tools like Miro or Whimsical that help them visualize product flows, brainstorm features, and collaborate better. It’s thoughtful and directly aligned with how they think and work.
4. Workshop passes or certification courses
Support their continuous growth with access to product conferences or certification programs like Pragmatic Institute or Product School. Empuls can automate the delivery of these learning rewards with personalized messages.
5. Custom team hoodies or “PM Survival Kit” gift box
Put together a fun survival kit — include caffeine, sticky notes, fidget toys, and inside jokes from your product retros. Or create branded team hoodies with product icons and sprint humor to boost identity.
New Year gift ideas for the customer success team
Customer Success teams are the heart of relationship-building. They’re constantly solving problems, guiding customers, and making sure users get value from your product. Gifting them thoughtful items that promote calm, gratitude, and rejuvenation can go a long way in showing appreciation.
1. Self-care kits or spa gift boxes
Packed with scented candles, essential oils, herbal teas, and bath salts, these kits offer the ultimate way to unwind after intense customer calls or quarter-end stress. You can personalize it with a calming playlist or a gratitude card from their manager.
2. Gratitude journals and mindfulness tools
Help your CS team process emotions and reflect on their impact with beautifully designed gratitude journals. Pair this with mindfulness apps like Calm or Headspace to encourage daily mental resets.
3. Weekend getaway or travel gift vouchers
Offer short escape options with Airbnb credits or local hotel stays. It’s an excellent way to let your team disconnect and recharge after a demanding year of managing escalations and driving adoption.
4. Personalized coffee tumblers or hydration bottles
Show you care with sleek, branded water bottles or thermoses — personalized with their name or a fun team quote. Ideal for long virtual calls or in-person client visits.
5. Subscription to wellness or hobby clubs
Whether it’s yoga, book clubs, or painting kits, give your team something just for them. It reinforces work-life balance and shows you’re invested in their well-being beyond metrics.
New Year gift ideas for HR & people teams
The HR and People Ops team works behind the scenes to keep everyone connected, supported, and inspired. Gifting them thoughtful items is a great way to acknowledge their unseen efforts and energize them for another year of building culture.
1. Desk planters or minimalist Zen gardens
Bring calm to their workspace with elegant planters or desktop Zen kits. A small patch of green can do wonders for focus and mood, especially when they're juggling onboarding, exits, and policy updates.
2. Team storytelling or employee memory books
Let them relive the culture they’ve helped shape. Create a beautifully bound book with photos, quotes, or stories from team events. It’s a tangible reminder of their impact on company morale.
3. Branded HR swag kits
Put together a box with quirky HR-themed mugs, t-shirts, or stationery. Add in fun phrases like “Chief Vibe Officer” or “People > Process” to infuse pride and humor into their role.
4. Gift cards for wellness, travel, or learning
Give them the flexibility to choose what they need most — be it a massage, a weekend trip, or a leadership workshop. With Empuls’ global catalog, HR teams can pick what aligns with their personal growth goals.
5. Access to DEI or empathy-building workshops
Support your HR professionals in staying ahead of the curve by offering seats in DEI, mental health, or conflict resolution courses. These help them lead with more empathy and impact.
Empuls-powered gifting: Making New Year gifting easy and scalable
While curating thoughtful gifts is important, executing a New Year gifting program across teams, locations, and roles can quickly become overwhelming — unless you have the right platform. That’s where Empuls shines. It simplifies the entire process while adding intelligence, personalization, and scale.
Automate award creation and gifting workflows
With Empuls, you can plan, configure, and launch your entire New Year gifting campaign in advance. Everything can be automated from trigger to delivery, whether peer-to-peer recognition, manager spot awards, or milestone-based gifting.
Access the world’s largest global reward marketplace
Empuls offers over 10 million reward options across 150+ countries — including e-gift cards, experiences, travel, subscriptions, wellness products, and charity donations. This ensures every employee gets a meaningful gift, wherever they are.

Em, your AI gifting assistant
Empuls’ built-in AI bot, Em, handles the heavy lifting. Em nudges managers to recognize employees in real-time, suggests personalized rewards based on past behavior, and ensures nobody’s missed during holiday campaigns.
Enable branded swag and physical gifting
Want to send out custom gift boxes, team hoodies, or anniversary mementos? Empuls helps you manage inventory, personalize packaging, and track delivery — even if your team is globally distributed.

Track engagement, redemption, and impact
Empuls’ dashboard gives you visibility into gift claims, budget utilization, and recognition trends. You can even export data for year-end reporting or share gifting stats during your first town hall of the year.
Built-in flexibility: points, budgets, and approvals
Set up point-based budgets for teams, configure custom approval workflows, and control how and when gifts are redeemed. You get complete control — without micromanagement.
How to launch a New Year gifting campaign with Empuls
Rolling out a company-wide New Year gifting initiative might seem daunting, but with Empuls, it’s a breeze. Whether you’re planning for 50 or 5,000 employees, the platform simplifies every step with automation, flexibility, and personalization.
1. Define your gifting goals and audience
Start by identifying what you want to achieve — employee delight, culture reinforcement, or performance recognition. Segment your audience by departments, locations, or reward eligibility to tailor the experience.
2. Allocate budgets and reward types
Decide on your budget per team or employee. Empuls supports point-based rewards and monetary gifting, allowing you to set rules, automate point distribution, or offer catalog-based redemptions with control over spend.
3. Personalize and automate your gifting workflows
Use Empuls’ intuitive workflows to schedule rewards and personalize messages. You can align each gift with your company’s voice and values from branded gift cards to custom swag and certificates.
4. Trigger recognition with milestones or signals
Leverage built-in triggers like anniversaries, project completions, or performance reviews. Em, the AI bot, ensures no one is missed by nudging managers and highlighting employees due for recognition.
5. Track, measure, and optimize
Monitor participation, redemption rates, and employee feedback in real time. Empuls’ analytics dashboard offers actionable insights to refine your approach and plan even better campaigns next time.
Abschließende Gedanken
Gifting is more than a gesture — it’s a signal. A signal that says your people matter, their efforts are seen, and their journey with your organization is valued. When you take the time to personalize New Year gifts by team, tie them to recognition, and streamline the process with a platform like Empuls, you do more than gift — you engage.
Whether you're celebrating a stellar year gone by or energizing your teams for what's ahead, Empuls gives you the tools to do it with intention, impact, and ease.
Let Empuls help you plan, automate, and personalize rewards that truly resonate.
👉 Book a demo today